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The NapaLife Insider's Guide to Napa Valley The NapaLife Insider's Guide to Napa Valley is a guide to Napa Valley by Paul Franson, editor of NapaLife, the Insider's Guide to Napa Valley for those who live here - or wish they did. The NapaLife Insider's Guide to Napa Valley is a new kind of travel guide. It's written to be used with a smartphone or tablet. Instead of trying to list details about lodging, restaurants and attractions, it tells you what to do and see in Napa Valley. Highly opinionated, it reflects the views of author Paul Franson, who has been writing about Napa Valley from the inside for more than 20 years. Each Monday, NapaLife tells its readers what's new and interesting, almost always before they could see it anywhere else. Franson has also written for Napa Valley Register, Napa Valley Life, Food & Wine, Decanter, Wine Enthusiast, San Francisco Chronicle and San Francisco Examiner and many other publications. In the NapaLife Insider's Guide to Napa Valley, you'll learn the stories behind the valley and its people, and learn everything from the best views in Napa Valley to why Napa Valley is the unique place it is.